It’s time to stop glamorising start-ups

The realities of starting a business aren’t always what people expect. Our recent research shows that small business owners are spending over a third of their working week on admin tasks, far removed from the glitzy product launches and award dinners that some expect. In addition Zurich, the global insurer, found a third of SMEs face a medium-to-high risk of going bust in the next year, with ComRes finding that 29% for business owners don’t discuss their problems, intensifying the pressure and stress that small business owner’s face. The outcome; want to be business owners should be informed on the hard realities of running a business.

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